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First, the business
My friend Dennis used to tell me, āIām an accountant with the soul of an artist.ā Thatās all very well, Iād counter, but every successful artist also needs the mind of an accountant. (Luckily, I never believed in that now-discredited left-brain, right-brain malarkey.)
On March 8-9, Iāll be presenting at the first Sedona Entrepreneurial Artist Development Program. This is open to Arizona residents aged 18 and over. The two-day intensive covers a range of topics from financial management and marketing to crafting an artist statement, developing work samples and selling artwork online. My part will be accounting for artists, and I plan to make it exciting.
Even if you hire someone to do your taxes, you still need to understand what expenses to record and what donāt matter. You need to be able to track your inventory, and, if you teach or run a gallery, how to protect yourself against liability.
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Painting in Sedona
Immediately following the Entrepreneurial program, Iām offering Canyon Color for the Painter from March 10-14. There are still a few seats left.
Iāve taught and painted in Sedona for several years and know great places for morning light, evening light, and all the light in between. Weāll meet on location at 9 AM, work steadily until 4, and then youāll have the evening to hike, take one of the famous Pink Jeep tours, or try one of Sedonaās many fine restaurants. If the weather is poorāand it almost never isāwe can meet in a classroom at the Sedona Arts Center (SAC).
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The top five things I love about painting in Sedona
- The weatherāthere is a scene in PG Wodehouseās Quick Service where the old prizefighter Steptoe is trying to convince his wife to give up on Merry Olde England. āWhat you want wasting your time in this darned place beats me. Nobody but stiffs for miles around. And look what happens today. You give this lawn party, and what do you get? Cloudbursts and thunderstorms. Where’s the sense in sticking around in a climate like this?ā
He was urging her back to California, but in Sedona itās also almost always fine. After this winter, we deserve fine. - The sceneryāSedona combines some very brilliant colors: the reds of Bell and Cathedral Rock, the lush greens of Oak Creek Canyon, the sere yellows of the chaparral, and the deep blue of the sky. Because itās seldom overcast, shadows jump and the light shimmers. Itās just magical.
- The peopleāIāve known Julie Richard, the executive director of SAC, for a decade. Itās the same with Ed Buonvecchio, my workshop monitor. The rest of the support staff, including Bernadette Carroll and JD Jensen (with whom youāll have the most contact), are kind and terrifically helpful.
- The hikingāThere are 400 miles of hiking trails in the Red Rock Ranger District on the Coconino National Forest. Then there are state and city parks. Sedona is a hikerās paradise, and I swear Julie Richard can tell you about every single trail.
- The funny things that always seem to happen to me thereāPainting in Sedona has led to extremely funny interactions between the punters and me. I donāt think thatās from ley lines and vortexes, but because in the grand scheme of things, plein air painters are just one more dot on the overwhelming landscape. Come prepared to smile.
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Reserve your spot now for a workshop in 2025:
- Canyon Color for the Painter, Sedona, AZ, March 10-14, 2025
- Advanced Plein Air Painting, Rockport, ME, July 7-11, 2025.
- Sea and Sky at Acadia National Park, August 3-8, 2025.
- Find Your Authentic Voice in Plein Air, Berkshires, MA, August 11-15, 2025.
- Immersive In-Person Fall Workshop, Rockport, ME, October 6-10, 2025.